Green the Gap was set up by the NGO Swechha (www.swechha.in) in 2008 with two aims – upcycling waste into well-designed, useful products, and providing good livelihood opportunities in the textiles sector.
Customers are encouraged to be active citizens who spread an environmental and social message through their consumer choices. We aim to make people think about the issue of waste disposal and hope to change attitudes. A portion of GtG profits is used to further develop Swechha’s active citizenship programmes.
Green the Gap was set up by the NGO Swechha in Delhi as a way of raising awareness on environmental issues and providing secure employment with reasonable wages for disadvantaged people. By reusing waste in innovative ways to create high quality, useful products, Green the Gap empowers consumers to make choices about their shopping habits.
India’s recyclers have set up impromptu markets throughout cities where different waste materials are resold. Green the Gap uses juice cartons, rubber vehicle tires, and waste fabrics sourced locally in Delhi. New, high quality products are made with items that have been thrown away, giving them a second life. Nothing is wasted.
The Green the Gap workshop is in Malviya Nagar, South Delhi – right next to the Swechha office. We employ tailors from disadvantaged backgrounds who were looking for better working conditions compared to their previous posts in larger factories in Delhi (where working hours are long, pay is low, and strict production targets must be met). We offer them fair remuneration and decent working conditions, as part of a friendly and small team
Green the Gap has stores in Delhi and Mumbai as well as partnerships with other retailers both nationally and internationally. Find GtG merchandise near you or shop on our website. GtG is a collective, meaning that we also sell products from other ecofriendly brands around the world.
When you shop at Green the Gap, the product chooses you. Most of our bags and wallets are unique, hand-made with different colors and patterns, so no two items are exactly the same. Your purchase is an important step towards changing attitudes about waste and recycling. We hope our products have an impact on your mind and shopping habits.[box]
Green the Gap
Jewel Milan Apartment, Ground
Floor, Pali Naka, Bandra West
Mumbai, Maharashtra 400050
+91 91 67 70 25 20
Sun-Sat 10 AM – 9 PM
Facebook page: https://www.facebook.com/greenthegap[/box]
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